Branding. 10+ years ago we never really heard of "Branding" . Business people went on Word, through some clip art and wording together and BAM! There was their logo. Design, aesthetic and targeted audience was far from peoples minds when creating their logo, brand or even choosing a business name. Fast forward to 2019 and branding, marketing and social media is now all the rage! There is thousands of books and resources on branding and marketing for businesses. Some business